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Product decisionsLaunch Control

Product decisions: launch readiness

These decisions describe the fictional prototype. They are not records of stakeholder approval or customer demand.

Decision Alternatives Chosen compromise and cost Reversal criterion
Use required gates Overall readiness score; a free-form checklist All dependencies and mandatory checks must clear. This costs review effort and may feel restrictive. Formative research shows the dependency model obscures the decision or repeatedly creates unnecessary mandatory work.
Separate decision from action Automatically launch when checks clear; combine approval and launch A recorded Go precedes a separate simulated-launch action. Two deliberate actions make intent inspectable. Participants consistently confuse approval with execution after the labels and sequence have been tested.
Withdraw Go when a gate regresses Keep an old approval; warn without invalidation A blocker removes the current Go and records the withdrawal. Reviewers must make a new decision after resolution. A scoped-approval policy defines evidence ownership, expiry, and a safe reapproval boundary.
Show local evidence text Connect proof systems; allow a checkbox alone Nonblank evidence supports a review exercise without integration. The app cannot verify that text is true or sufficient. A real-data proposal establishes provenance, reviewer responsibilities, and access requirements.
Limit incident responses Simulate a full incident platform; omit post-launch behavior Pause and rollback make a response decision visible. They leave severity assessment and real operational procedures outside the sample. Discovery finds the readiness question requires a different, explicitly scoped response model.

The PM responsibility is to explain the cost of each constraint and what evidence would justify changing it. This record complements the case study; it does not authorize real launches or new integrations.